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Snappin.io and the Advertising of Things

Snappin.io is an all-in-one solution for managing content and customer experiences in the retail space. Their technology uses a combination of sensors, displays and touch screen apps to enhance customers engagement through scheduled content and real-time adjustments.

For instance, a BLE beacon could detect and identify a customer in the store and trigger a nearby screen to display an advert based on their recent purchasing history. Analytics from interactions like this are then presented to the store owner in an easily digestible dashboard, allowing them to make powerful decisions how their smart store should connect with its visitors.

We recently visited Milan to see how Carlo and his team are using resin.io to build and scale fast, breaking ground in this new market. Enjoy!

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